rdolan
04-04-2007, 09:06 PM
http://www.variety.com/article/VR1117962498.html?categoryid=14&cs=1
NBC's critically hailed "30 Rock" will roll on to another season.
Peacock has given an early greenlight to the Tina Fey-Alec Baldwin starrer from Lorne Michaels' Broadway Video. Net is no doubt hoping "Rock" will follow the pattern of other slow-building NBC comedy success stories years past, including current hit "The Office."
"From the beginning, '30 Rock' has proven to be the kind of quality comedy that doesn't come around very often, and we are very pleased to have this show back for a second season," NBC Entertaimment prexy Kevin Reilly said. "We expect it to continue to build its increasingly loyal audience and become another of NBC's classic comedy series."
NBC has not yet made a decision on its other critical sensation, the family drama "Friday Night Lights."
"Rock" has averaged a 2.7 rating/7 share among adults 18-49 this season, numbers that usually would mean curtains. But skein has done a great job holding on to its various lead-ins, and rates well among the upscale auds NBC targets.
Skein has also been a buzz and awards magnet, ending up on a slew of 10 best lists, and earning Baldwin Golden Globe and SAG awards. In addition to Fey and Baldwin, "Rock" stars Tracy Morgan, Jane Krakowski, Scott Adsit, Jack McBrayer, Judah Friedlander and Rachel Dratch. Fey, Michaels, David Miner, JoAnn Alfano, Marci Klein and Robert Carlock are exec producers.
NBC's critically hailed "30 Rock" will roll on to another season.
Peacock has given an early greenlight to the Tina Fey-Alec Baldwin starrer from Lorne Michaels' Broadway Video. Net is no doubt hoping "Rock" will follow the pattern of other slow-building NBC comedy success stories years past, including current hit "The Office."
"From the beginning, '30 Rock' has proven to be the kind of quality comedy that doesn't come around very often, and we are very pleased to have this show back for a second season," NBC Entertaimment prexy Kevin Reilly said. "We expect it to continue to build its increasingly loyal audience and become another of NBC's classic comedy series."
NBC has not yet made a decision on its other critical sensation, the family drama "Friday Night Lights."
"Rock" has averaged a 2.7 rating/7 share among adults 18-49 this season, numbers that usually would mean curtains. But skein has done a great job holding on to its various lead-ins, and rates well among the upscale auds NBC targets.
Skein has also been a buzz and awards magnet, ending up on a slew of 10 best lists, and earning Baldwin Golden Globe and SAG awards. In addition to Fey and Baldwin, "Rock" stars Tracy Morgan, Jane Krakowski, Scott Adsit, Jack McBrayer, Judah Friedlander and Rachel Dratch. Fey, Michaels, David Miner, JoAnn Alfano, Marci Klein and Robert Carlock are exec producers.